Privacy Policy
Last Updated: January 1, 2026
This Privacy Policy (the "Policy") outlines how www.getadhd.care and appliedbehavioral.health (the "Platform") collects, uses, maintains, and discloses information from its users. The Platform includes the websites, any content, public forums, and services offered through the Website, and any mobile applications (the "Application").
This Policy details our practices regarding user information, your privacy rights, and the choices you have regarding your information. This Policy applies to all users of the Platform, collectively referred to as "Learners," "You," or "Your".
By accessing and using the Platform, providing Your Personal Information, or by otherwise signaling Your agreement when the option is presented to You, You consent to the collection, use, and disclosure of information described in this Policy and Terms of Use. If You do not agree with any provisions of this Policy and/or the Terms of Use, You should not access or use the Platform.
"Personal Information" shall mean the information which identifies a Learner i.e., first and last name, identification number, email address, age, gender, location, photograph and/or phone number provided at the time of registration or any time thereafter on the Platform.
"Sensitive Personal Information" shall include (i) passwords and financial data (except the truncated last four digits of credit/debit card), (ii) health data, (iii) official identifier (such as biometric data, aadhar number, social security number, driver's license, passport, etc.), (iv) information about sexual life, sexual identifier, race, ethnicity, political or religious belief or affiliation, (v) account details and passwords, or (vi) other data/information categorized as 'sensitive personal data' or 'special categories of data' under applicable Data Protection Laws.
We may collect the following types of information when you use our services:
- Personal Information: name, email address, phone number, and other contact details you provide.
- Usage Data: information about how you interact with our website or application (e.g., pages visited, time spent, actions taken).
- Technical Data: IP address, browser type, device information, and cookies.
Key Principles
- We do not ask You for Personal Information unless we truly need it; like when You are registering for any Content on the Platform.
- We do not share Your Personal Information with anyone except to comply with applicable laws, develop our products and services, or protect our rights.
- We do not store Personal Information on our servers unless required for the on-going operation of our Platform.
Types of Information Collected
1. Personal Identifiable Information: We may collect personal-identifiable information such as Your name and email address to enable Your access to the Platform and services/products offered therein. We will collect personal-identifiable information from You only if such information is voluntarily submitted by You to us.
2. Non-Personal Identifiable Information: When You interact with our Platform, we may collect non-personal-identifiable information such as the browser name, language preference, referring site, and the date and time of each user request, operating system and the Internet service providers utilized and other similar information.
3. Cookies: To enhance User experience, our Platform may use 'cookies'. A cookie is a string of information that a website stores on a visitor's computer. You may choose to set Your web browser to refuse cookies, or to notify You when cookies are being sent; however, please note that in doing so, some parts of the Platform may not function properly.
We may collect and use Your Personal Information for the following purposes:
1. To Provide Access to Our Platform
We use Your information to allow You to access the Platform and the services/products offered therein, including to provide customer service, fulfill purchases, verify User information, and resolve any issues with our Platform. The legal basis for this processing is consent or, where applicable, our legitimate interests in the proper administration of our Platform, and/or the performance of a contract between You and us.
2. To Improve Our Platform and Maintain Safety
We use Your information to improve and customize the Platform and services/products offered by us. Further, we also use Your information to prevent, detect, investigate, and take measures against criminal activity, fraud, misuse of or damage to our Platform or network, and other threats and violations to a third party's or our rights and property, or the safety of our Users, or others.
3. To Communicate With You or Market Our Services/Products
We may use the email address submitted by You to communicate with You about Your orders on our Platform, our offers, new products, services or even receive Your feedback. It may also be used to respond to Your inquiries, questions, and/or other requests. If at any time You would like to unsubscribe from receiving future emails, please write to us at the contact information provided below.
We do not use Personal Information for making any automated decisions affecting or creating profiles other than what is described in this Policy.
We do not sell, trade, or otherwise exploit Your personal-identifiable information to others. Limited to the purposes stated hereinabove, we may share generic aggregated demographic information not linked to any personal-identifiable information regarding visitors and Users with:
- Service Providers who help us operate the platform (e.g., hosting, analytics, customer support).
- Legal Authorities if required to comply with laws or regulations.
We use cookies and similar technologies to:
- Enhance user experience.
- Analyze traffic and usage patterns.
- Remember your preferences.
You can disable cookies in your browser settings, but some features of the service may not function properly.
We retain your personal information only as long as necessary to provide services or comply with legal obligations.
We will retain Your information for as long as it is required for us to retain for the purposes stated hereinabove, including for the purpose of complying with legal obligation or business compliances.
Further, please note that we may not be able to delete all communications or photos, files, or other documents publicly made available by you on the Platform (for example: comments, feedback, etc.), however, we shall anonymize your Personal Information in such a way that you can no longer be identified as an individual in association with such information made available by you on the Platform. We will never disclose aggregated or de-identified information in a manner that could identify you as an individual.
Your Choices
1. Limit the Information You Provide: You always have an option to choose the information You provide to us, including the option to update or delete Your information. However, please note that lack of certain information may not allow You access to the Platform or any of its features.
2. Limit the Communications You Receive From Us: You will have the option to choose what kind of communication You would like to receive from us. However, there may be certain communications that are required for legal or security purposes that you may not be able to limit.
3. Reject Cookies and Other Similar Technologies: You may reject or remove cookies from Your web browser. However, please note that some of the services/products offered on the Platform may not function or be available to You when cookies are rejected.
Your Rights
In general, all Learners have the rights specified herein. However, depending on where you are situated, you may have certain specific rights in respect of your Personal Information accorded by the laws of the country you are situated in.
- Right to Confirmation and Access: You have the right to get confirmation and access to your Personal Information that is with us along with other supporting information.
- Right to Correction: You have the right to ask us to rectify your Personal Information that you think is inaccurate, incomplete, or out-of-date.
- Right to be Forgotten: You have the right to restrict or prevent the continuing disclosure of your Personal Information under certain circumstances.
- Right to Erasure: You have the right to request erasure of your Personal Information from our Platform. However, such erasure will remove all your Personal Information and may result in deletion of your account permanently.
We take all measures reasonably necessary to protect against the unauthorized access, use, alteration or destruction of Personal Information or such other data on the Platform. Our disclosure of any such information is limited to:
- Our employees, contractors and affiliated organizations that need to know that information in order to process it on our behalf and have agreed not to disclose it to others.
- A response to a court order or other governmental request.
We reserve the right to disclose such information where we believe in good faith that such disclosure is necessary to:
- Comply with applicable laws, regulations, court orders, government and law enforcement agencies' requests
- Protect and defend a third party's or our rights and property, or the safety of our users, our employees, or others
- Prevent, detect, investigate and take measures against criminal activity, fraud and misuse or unauthorized use of our Platform
To the extent permitted by law, we will attempt to give You prior notice before disclosing Your information in response to such a request.
You may find links to the websites and services of our partners, suppliers, advertisers, sponsors, licensors and other third parties. The content or links that appear on these sites are not controlled by us in any manner and we are not responsible for the practices employed by such websites.
These websites/links, including their content, may be constantly changing and may have their own terms of use and privacy policies. Browsing and interaction on any other website, including websites which have a link to our Site, is subject to that terms and policies published on such websites.
Your information including any Personal Information is stored, processed, and transferred in and to the Amazon Web Service (AWS) servers and databases located in India. We may also store, process, and transfer information in and to servers in other countries depending on the location of our affiliates and service providers.
Important: Please note that these countries may have differing (and potentially less stringent) privacy laws and that Personal Information can become subject to the laws and disclosure requirements of such countries, including disclosure to governmental bodies, regulatory agencies, and private persons.
If you use our Platform from outside India, including in the USA, EU, EEA, and UK, your information may be transferred to, stored, and processed in India. By accessing our Platform or otherwise giving us information, you consent to the transfer of information to India and other countries outside your country of residence.
We may modify, revise or change our Policy from time to time; when we do, we will revise the 'updated date' at the beginning of this page. We encourage You to check our Platform frequently to see the recent changes.
Unless stated otherwise, our current Policy applies to all information that we have about You.
If you are located in India, you may have the following rights under the Personal Data Protection Bill (PDPB) when it becomes legislation:
- Right to Confirmation and Access: Get confirmation and access to your Personal Information along with supporting information.
- Right to Correction: Request rectification of inaccurate or incomplete Personal Information.
- Right to Data Portability: Request transfer of Personal Information to another organization or to you.
- Right to be Forgotten: Restrict or prevent continuing disclosure of Personal Information.
- Right to Erasure: Request deletion of Personal Information from our Platform.
If you are located in the United Kingdom (UK), European Union (EU), or European Economic Area (EEA), you have the following rights under GDPR:
- Right to Access: Receive confirmation and access to Personal Information being processed.
- Right to Rectification: Request correction of inaccurate or incomplete Personal Information.
- Right to Erasure: Request deletion of Personal Information in certain cases.
- Right to Object: Object to processing of Personal Information under certain conditions.
- Right to Restrict Processing: Request restriction of processing under certain conditions.
- Right to Data Portability: Request transfer of data to another organization or directly to you.
- Right to Complain: Make a GDPR complaint to the relevant Supervisory Authority.
- Right to Not Be Subject to Automated Decision-Making: Not be subject to decisions based solely on automated processing.
A list of Supervisory Authorities is available at: https://edpb.europa.eu/about-edpb/board/members_en
If you are a California state resident, you have the following rights under the CCPA:
- The right to access the Personal Information that we hold on you
- The right to know what Personal Information we intend on collecting from you before collection
- The right to opt in or out of marketing, analytics, and other similar activities
- The right to equal services without discrimination
- The right to request deletion of Personal Information
Personal Information Collected
We collect the following categories of Personal Information:
- Identifiers: Name, email address, mobile number, username, unique personal identifier, and IP address
- California Customer Records Information: Name, email, username, unique identifier, and gender
- Internet Activity Information: Cookies, browser information, date/time of visit, location, IP address, domain server, browser type
- Geolocation Data: IP address
- Audio/Visual Information: Profile picture or other uploaded content
- Inferences: Based upon Personal Information collected
CCPA Data Practices
Personal Information Sold: We have not sold categories of Personal Information during the preceding 12 months.
Personal Information Disclosed: We have disclosed Personal Information for business purposes to: (1) corporate parents, subsidiaries, and affiliates; (2) advisors (accountants, attorneys); (3) service providers (data analytics, data storage, mailing, marketing, website administration, technical support); and (4) operating systems and platforms.
Your CCPA Rights
Request to Know: You may request disclosure of what Personal Information we collect, use, disclose, and sell.
Request to Delete: You may request erasure/deletion of certain Personal Information collected or maintained by us.
Non-Discrimination: You have the right not to receive discriminatory treatment for exercising your CCPA rights.
